Oversimplified: Volume 94
Modern suppliers, tips for a better life, and marketing attribution models
Hey there đ
Oversimplified is back for 2021! If itâs your first time hearing from me, you can expect a weekly digest of the best links I stumble upon within data, growth, startups, and thinking in general. I hope you really enjoy it.
Modern Suppliers
âIf you zoom far enough out, is it possible that software companies in the future are either suppliers or marketing businesses?â This post explores a more mature future where new companies can focus solely on their core competency and outsource everything else to suppliers.
100 Tips for a Better Life
This list of advice ranging from cooking to success to relationships from Conor Barnes has been making its rounds lately. Well worth looking over to see if anything particularly sticks for you.
My Engineering Axioms
âA few months back I gave a talk in which I shared a list of my personal engineering axioms â things that, over the years, I've come to think of as generally true and useful to have in mind when writing code, building things, and working with others.â I love the premise and execution of this post.
The World of God
If youâre into basketball, you might remember God Shammgod and his playing career in the early 2000s. Even if you arenât, this is one of my favorite things Iâve read over the last few months.
Web Design in 2021
Check out the major themes that are set to dominate the digital design industry this year, along with the role theyâll play in the work we create. A couple of these caught me by surprise.
100th Monkey Effect
I like this idea a lot. It definitely applies to ideology, as is the focus here, but I couldnât help but think of tribal knowledge and bespoken processes in tech organizations as employees come and go.
Building a Marketing Attribution Model
If you are an avid dbt user or working with attribution models in some way, I recommend this talk from Evy Kho at Grailed. I enjoyed working on a really similar project to this at Hugo earlier last year.
"There are three kinds of death in this world. There's heart death, there's brain death, and there's being off the network." â Guy Almes
Thanks for reading Oversimplified this week! Did anything stand out? Iâd love to hear about it. Reply to this email or tweet at me and letâs chat đ
Until next time,
Conor