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Another week in quarantine! If youâre enjoying the newsletter, share it with a friend. If this was forwarded to you, check out some previous issues and subscribe for future updates.
đ What I Wrote
Where Good Ideas Come From in 5 Minutes
What sparks a flash of brilliance? I wrote up my notes to Steven Johnson's Where Good Ideas Come From â a short read that examines common patterns of how innovation comes to be.
đ What I Read
Career Stories
What story do you tell yourself about your career? Simple enough, but there are layers to this question from Andrew Bartholomew that make it a really interesting exercise. If you have a few minutes to spare, put your thoughts down on paper.
Modeling Marketing Attribution
I spent some time this past week digging into attribution. This walkthrough from the dbt blog was by far the most helpful resource I found. Also, itâs pretty silly that so many people have put time into solving this same problem from scratch.
All the Startup Advice You Read Is Wrong
Thereâs a lot of ideas and inspiration out there. Next time you get advice, keep in mind that it may be wrong, and even if itâs not wrong, itâs probably wrong for you. Everything is conditional and survivorship bias is real.
Tell a Four-Word Story
This idea of condensing your idea isnât anything particularly novel, but I enjoyed this framework of allowing only four words. Itâs surprisingly do-able if you focus and strip out everything else.
đ„ What I Found Interesting
51 Common Headlines
Warning: This post may invoke memories of viral Buzzfeed listicles. All jokes aside, headlines are a big deal and this is useful. Walking the line between interesting and clickbait isnât easy, but itâs part of the game.
Rt Live
This is awesome data visualization for keeping up with COVID-19 progression. Iâm sure there are other things that Instagram co-founders Mike Krieger and Kevin Systrom could be working on, so cheers to them for this.
đ€ Quote I'm Pondering
âTechnology businesses tend to be extremely complex. The underlying technology moves, the competition moves, the market moves, the people move. As a result, like playing three-dimensional chess on Star Trek, there is always a move.â â Ben Horowitz
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Until next time,
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